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Coats Keeps Work Flowing as It Introduces Its New Brand Platform
Thu, 19 Jun 2025 19:14:36 +0000The Coats Company (Coats), a leading smart repair brand specializing in vehicle maintenance systems and services that keep work flowing, revealed its new brand positioning, identity reflecting its focus creating high performing repair and tire shops. “The new Coats brand represents our commitment to providing a full-shop technology portfolio designed and built in the U.S. […]
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Yokohama Rubber Participating in US’s Most Challenging Hill Climb—Supporting More Than 20 Cars, Including the First Entry by a Hydrogen Fuel Cell Car
Thu, 19 Jun 2025 18:17:54 +0000The Yokohama Rubber Co., Ltd., announced that its US subsidiary Yokohama Tire Corporation (YTC) will be supplying racing tires from its global flagship ADVAN brand to more than 20 cars competing in five divisions of the 103rd Pikes Peak International Hill Climb to be held in Colorado, USA, on June 22. As part of its […]
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Earthmoving Equipment Tires Market Worth USD 18.35 Billion by 2032
Thu, 19 Jun 2025 17:41:47 +0000According to DataIntelo, the global earthmoving equipment tires market size was USD 12.86 Billion in 2023 and is likely to reach USD 18.35 Billion by 2032, expanding at a CAGR of 4.03 % during 2024–2032. The market growth is attributed to the growing urbanization and increasing construction activities. The Earthmoving Equipment Tires Market is witnessing […]
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Mavis Tire Completes Acquisition of Midas from TBC Corporation
Mon, 16 Jun 2025 22:05:26 +0000Transaction expands Mavis’s retail footprint to more than 3,500 stores across the United States and Canada Mavis Tire Express Services Corp. (“Mavis”), a leading provider of automotive repair and maintenance services and one of the largest independent tire and service providers in North America, announced that it has completed the purchase of Midas from TBC […]
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Trump Kills EV Mandates, SEMA Expresses Gratitude
Mon, 16 Jun 2025 21:52:36 +0000The Specialty Equipment Market Association (SEMA) is expressing its profound thanks to President Donald Trump, who today signed a Congressional Review Act resolution that will protect more than 330,000 American jobs and preserve $100 billion in annual economic impact for the nation’s economy by revoking a waiver that would have enabled California to ban internal combustion engine […]
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SEMA and FIA Join Forces to Advance Safety and Mobility Policy in the U.S. and Abroad
Sun, 15 Jun 2025 21:58:25 +0000Groundbreaking relationship formalized through memberships in each respective organization The Specialty Equipment Market Association (SEMA) issued the following statement on its relationship with the Fédération Internationale de l’Automobile (FIA): We are proud to announce that SEMA has been accepted as a full member of the Fédération Internationale de l’Automobile (FIA), to represent the U.S. in […]
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Future Service Puppies Take Their First Big Adventure with Goodyear Onboard the ICONIC Blimp
Sun, 15 Jun 2025 21:53:02 +0000In collaboration with Canine Companions® and Peanuts®, the Goodyear Blimp will transport a group of eight-week-old puppies from Smyrna, Tennessee, to Nashville for the first time in its iconic 100-year history. This inaugural flight is an exciting new mode of transportation for these future service dogs, who usually travel by plane to their volunteer puppy raisers throughout the country. The pups who […]
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Apulia Regional Government and Pirelli Launch Pilot Project to Monitor Road Infrastructure Thanks to Cyber Tyre
Fri, 13 Jun 2025 21:54:30 +0000Pirelli Cyber Tyre and Univrses Technology on Region’s Vehicles Will Map State of the Road Network to Increase Safety The Apulia regional government and Pirelli have signed an agreement to activate a system that will monitor the road network in the region with the goal of creating a map of the “state of health” of […]
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SEMA Show Partners with TechForce Foundation to Host National Awards Honoring the Next Generation of America’s Skilled Workforce
Fri, 13 Jun 2025 19:13:00 +0000Students and technicians will be honored side by side on the industry’s biggest stage TechForce Foundation, a national 501(c)(3) nonprofit committed to building the pipeline of skilled technicians, has partnered with the SEMA Show, the automotive aftermarket industry’s premier trade event, to present the 7th annual Techs Rock Awards. For the first time in the […]
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Bridgestone Retail Operations Supports Veterans with $100,000 Wounded Warrior Project Donation
Thu, 12 Jun 2025 22:50:11 +0000Bridgestone Retail Operations (BSRO), a subsidiary of Bridgestone Americas, has donated $100,000 to Wounded Warrior Project® (WWP) following a two-week campaign where the company made a financial gift for every My Firestone and Tires Plus app downloaded by store customers. “We are honored to support the critical, life-saving work of Wounded Warrior Project for a […]
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