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Yokohama Rubber’s BluEarth‑FE AE30 Tires Factory‑Equipped on Nissan’s New Roox
Tue, 02 Dec 2025 07:02:15 +0000The Yokohama Rubber Co., Ltd., recently announced that it has begun supplying its BluEarth-FE AE30 tires as original equipment (OE) to Nissan Motor Co., Ltd. for use on the automaker’s new mini-vehicle, Roox, which was launched in 2025. Some grades of the Roox are equipped with 155/65R14 75S size tires. The BluEarth-FE AE30 is a […]
The post Yokohama Rubber’s BluEarth‑FE AE30 Tires Factory‑Equipped on Nissan’s New Roox appeared first on Traction News.
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Bridgestone Launches Next-Generation Potenza RE-71RZ Extreme Summer Performance Tire for Grassroots Racing
Tue, 02 Dec 2025 06:42:57 +0000Bridgestone Corporation (Bridgestone) recently announced the expansion of its flagship Potenza ultra-high performance tire line with the introduction of the Potenza RE-71RZ extreme summer performance tire, engineered specifically for grassroots racing. Succeeding the championship-winning Bridgestone Potenza RE-71RS tire, the Potenza RE-71RZ tire is designed for blistering fast lap times and responsive control to help drivers […]
The post Bridgestone Launches Next-Generation Potenza RE-71RZ Extreme Summer Performance Tire for Grassroots Racing appeared first on Traction News.
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Yokohama Rubber US Subsidiary to Continue Supplying ADVAN Racing Tires for Three Porsche One-Make Racing Series
Thu, 27 Nov 2025 20:13:41 +0000The Yokohama Rubber Co., Ltd., recently announced that its US subsidiary Yokohama Tire Corporation (YTC) will again be supplying ADVAN racing tires as the control tire for three Porsche one-make racing series in the United States in 2026. The series are the Porsche Sprint Challenge North America by Yokohama (hereafter North America), the Porsche Sprint […]
The post Yokohama Rubber US Subsidiary to Continue Supplying ADVAN Racing Tires for Three Porsche One-Make Racing Series appeared first on Traction News.
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Yokohama Rubber Expands Sales of ADVAN WINTER V907 Ultra-High Performance Winter Tires to Include Mercedes-Benz E-Class Cars
Wed, 26 Nov 2025 02:11:24 +0000The Yokohama Rubber Co., Ltd., recently announced that its ultra-high performance winter tire, ADVAN WINTER V907, has been selected as an afterparts tire for the Mercedes-Benz E-Class premium model series.*1 The tire sizes being offered are 245/45R19 102V for the front and 275/40R19 105V for the rear. This tire has also been chosen as an […]
The post Yokohama Rubber Expands Sales of ADVAN WINTER V907 Ultra-High Performance Winter Tires to Include Mercedes-Benz E-Class Cars appeared first on Traction News.
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Modular Infrastructure Gains Ground In Harsh Environments
Wed, 26 Nov 2025 01:31:53 +0000Industrial operations keep moving into tougher, more remote places. Companies in mining, energy, fleet services, construction, and emergency response need facilities they can trust. Ones that go up fast and actually work when conditions get rough. Out in these harsh, remote locations, traditional building methods are often too slow, too expensive, or just not practical. […]
The post Modular Infrastructure Gains Ground In Harsh Environments appeared first on Traction News.
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Border Tire Announces Grand Opening of the Largest Michelin Retread Technology Plant in North America
Wed, 26 Nov 2025 01:27:33 +0000Border Tire is proud to announce the grand opening of its newest and most advanced Michelin Retread Technology Plant, located at 1897 E. Colton Ave, Mentone, California. The event will take place on Tuesday, December 3, 2025, from 10:30 a.m. to 4:00 p.m., and will be open to the public with RSVP. This new facility […]
The post Border Tire Announces Grand Opening of the Largest Michelin Retread Technology Plant in North America appeared first on Traction News.
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BKT Europe Announces a Revision of the Organizational Structure
Mon, 24 Nov 2025 18:18:05 +0000BKT Europe announces a revision of the organizational structure within the Global OEM Sales organization. Under the new model, the various regions will report directly to the Managing Director of BKT Europe, Lucia Salmaso, with the aim of simplifying decision making flows and streamlining commercial governance. In this context, the position of President Global OEM […]
The post BKT Europe Announces a Revision of the Organizational Structure appeared first on Traction News.
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Tire Wear Analytics for Fleets Market to Hit $2.65B by 2033
Sat, 22 Nov 2025 19:06:53 +0000Market Summary According to latest research by Research Intelo, the Tire Wear Analytics for Fleets market size was valued at $0.87 billion in 2024 and is projected to reach $2.65 billion by 2033, expanding at a robust CAGR of 13.2% during 2024–2033. This rapid growth is primarily driven by the increasing adoption of advanced telematics and IoT-based solutions by fleet operators globally, […]
The post Tire Wear Analytics for Fleets Market to Hit $2.65B by 2033 appeared first on Traction News.
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2025 PRI Show Opens Doors for Students to Launch Motorsports Careers
Sat, 22 Nov 2025 02:16:34 +0000Education, networking, and hands-on programs prepare the next generation of industry leaders amid record exhibitor participation The Performance Racing Industry (PRI) Show, taking place Dec. 11-13, 2025, in Indianapolis, is accelerating opportunities for the next generation of motorsports professionals through a dynamic lineup of student-focused programs. From education tracks and networking events to hands-on competitions, the PRI […]
The post 2025 PRI Show Opens Doors for Students to Launch Motorsports Careers appeared first on Traction News.
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Starmaxx Showcases Its Latest Advancements at Essen Motor Show 2025
Wed, 19 Nov 2025 22:34:15 +0000Starmaxx will take part in Essen Motor Show 2025, one of Europe’s leading automotive events focused on performance, tuning, and motorsport culture. The exhibition provides a strong platform for the brand to present its latest advancements and growing presence in the European market. Throughout the show, Starmaxx will display a diverse range of passenger car, […]
The post Starmaxx Showcases Its Latest Advancements at Essen Motor Show 2025 appeared first on Traction News.
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